Marketing Executive

As a Marketing Executive, you will work closely with the Head of Marketing to execute campaigns, coordinate events, manage content, and build digital communities. This is a hands-on role suited for someone who thrives in a fast-paced, high-performance environment and loves turning ideas into impact.

• ???? Key Responsibilities

1. Event Marketing

• Coordinate logistics for client and B2B events across cities
• Manage stall branding, collaterals, giveaways, and technology setup
• Ensure timely and creative execution of 5–15 min speaking slots
• Track and report stall traffic, conversions, and leads

2. Webinar Execution

• Assist in planning, promotion, and post-session communication
• Coordinate with speakers and clients
• Drive webinar attendance and engagement
• Extract actionable insights and leads from Q&A and polls

3. Content & Collateral Creation

• Draft and proofread content for blogs, monthly newsletter (Wealth Compass), brochures, and videos
• Generate ideas and scripts for Instagram Reels and stories
• Coordinate with graphic designers and editors to ensure quality outputs

4. Digital Campaigns & Community Building

• Promote campaigns via WhatsApp, emailers, and landing pages
• Increase engagement in the "Road to ₹100 Crore" WhatsApp community
• Monitor campaign performance (CTRs, engagement, conversion)

5. Client Engagement & Offline Events

• Assist in conceptualizing and executing physical client events
• Ensure branding consistency and quality experiences at every touchpoint

6. Reporting & Coordination

• Maintain weekly and monthly marketing trackers
• Ensure timely coordination with sales, advisors, vendors, and speakers
• Present campaign performance insights and suggest improvements
• ???? KRAs & KPIs (Sample Metrics)
• No. of leads generated from events and webinars
• Growth and engagement in WhatsApp community
• Instagram content output and reach
• Timeliness and quality of newsletters / blogs
• Feedback scores from internal and external stakeholders
• ???? Desired Skills & Qualifications
• 1–3 years of experience in marketing, preferably in financial services or startups
• Strong written and verbal communication skills
• Excellent organizational and project management skills
• Basic understanding of Canva, Excel, Instagram, Mailchimp, or similar tools
• Ability to juggle multiple projects and meet deadlines
• A collaborative mindset with a can-do attitude
• ???? What You'll Get
• Exposure to HNI / UHNI client marketing
• Opportunity to contribute ideas and lead projects
• Fast learning and visible impact
• Supportive team culture and professional growth path

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Skills Required

Canva, mailchimp, instagram , Excel