We are seeking a creative and self-driven Digital Marketing Executive to manage and grow our brand through organic channels onlywith a strong focus on promoting university webinars and driving high student engagement. You will work across platforms like WhatsApp Facebook Telegram and LinkedIn to build communities promote events and increase turnoutall without relying on SEO or paid advertising.
Key Responsibilities :
University Webinars & Virtual Events
Plan schedule and coordinate regular online webinars aimed at students.
Work with speakers trainers and partners to organize impactful sessions.
Promote webinars through organic campaigns on WhatsApp Facebook Groups Telegram channels and LinkedIn.
Increase student sign-ups and attendance through smart reminders teaser content and community outreach.
Host / moderate webinars when required and ensure smooth execution.
Community Marketing (WhatsApp Facebook Telegram LinkedIn)
Create and manage student-focused WhatsApp groups Telegram channels and Facebook communities.
Engage with members regularly through polls updates discussions and Q&As.
Grow communities organically via referrals group partnerships and high-value content.
Use LinkedIn to connect with college reps student influencers and academic professionals for collaboration and organic reach.
Social Media (Organic Only)
Create platform-specific content (reels carousels infographics student testimonials) to increase visibility.
Manage daily posts stories and community interactions across Facebook and LinkedIn.
Respond to DMs comments and queries to foster engagement.
Email Marketing & List Building
Build and grow a student mailing list through organic lead magnets and webinar registrations.
Write and schedule newsletters webinar invites and follow-ups.
Influencer & Student Ambassador Outreach
Identify and collaborate with college influencers student groups and educational pages to promote webinars and content.
Run referral programs contests or shout-outs to boost participation.
Analytics & Reporting
Monitor engagement sign-ups and attendance using Google Sheets social insights and email / webinar tools.
Report on the success of organic campaigns and suggest improvements.
Required Skills & Qualifications :
years of proven experience in organic digital marketing webinar promotion or community engagement.
Strong working knowledge of WhatsApp Facebook Groups / Pages Telegram and LinkedIn.
Excellent written and verbal communication skills.
Ability to manage virtual events content calendars and messaging campaigns.
Experience with basic tools like Canva Google Meet / Zoom Mailchimp / ConvertKit and Google Analytics.
Required Experience :
Junior IC
Key Skills
Civil,Anti Money Laundering,Intelligence,Hospitality,Administrative Services
Employment Type : Full-Time
Experience : years
Vacancy : 1
Digital Marketing Executive • Bangalore, Karnataka, India