Urgent Search : Chief Manager (National) Trade Marketing

Job Overview

The National Trade Marketing Manager will be part of the Sales Development team, responsible for leading customer marketing strategy focusing on offline channels. This role requires the incumbent to develop Trade Marketing plans for Littles, Lacto and other advertised brands collaborating with sales and marketing team. The incumbent will develop Consumer / shopper decision trees and tools to impact the execution of our brands instore across the Channels of General Trade Chemist, General Trade Relevant non Chemist, Modern Trade, Supermarket and to win by Channel and enhance brand presence across key retail partners and achieve targets for the brands handled. Drive market share growth for the brands. Develop NPD launch strategy along with the marketing organization and help develop trade launch strategy and ensure on time launch completion.

Key Stakeholders : Internal

• Sales Team / Brand Marketing Team
• Sales Development Team(Training / SD)

Key Stakeholders : External

Reporting Structure : - Head of Sales Development

Experience

Experience in managing retail partnerships, promotional planning, and performance analysis

Key Competencies : -

Key Roles / Responsibilities

Qualifications