Creative Copywriter

About the Role :

We are seeking a Content Writer to create high-quality, research-driven content tailored for business audiences. The ideal candidate will have a strong command of written English, an understanding of B2B communication strategies, and the ability to produce compelling content for websites, blogs, SEO, case studies, Long-From content writing, and Social Media Marketing. This role requires a keen eye for detail, the ability to simplify complex topics and a strategic approach to content development.

Key Responsibilities :

Content Development : Research, write, and edit B2B-focused content, including blogs, whitepapers, case studies, website copy, and social media articles.

SEO & Keyword Optimization : Implement SEO best practices to enhance content visibility and engagement.

Industry Research : Conduct thorough research on industry trends, competitor strategies, and audience behavior to produce insightful content.

Long-Form content writing for publication, corporate brochures.

Content Strategy Execution : Work closely with marketing and design teams to ensure content aligns with brand messaging and business objectives.

Editing & Proofreading : Maintain a high standard of grammar, tone, and structure in all written content.

Performance Tracking : Monitor content performance metrics and make data-driven recommendations for improvement.

Required Skills & Qualifications :

Education : Bachelor’s degree in English, Journalism, Marketing, Mass Communication, or a related field.

Experience : 3-4 years of experience, including internships in content writing, B2B marketing, or digital media.

Exceptional Writing Skills : Strong ability to write clear, concise, and compelling content tailored for B2B audiences.

Research & Analytical Skills : Proficiency in conducting industry research and transforming complex information into easy-to-understand content.

SEO Knowledge : Understanding of keyword research, on-page SEO, and content structuring for search engine visibility.

B2B Marketing Awareness : Familiarity with business communication, lead generation strategies, and corporate tone of voice.

Attention to Detail : Strong proofreading and editing skills to ensure accuracy and consistency in content.

Collaboration & Adaptability : Ability to work in a team-oriented environment, take feedback constructively, and adapt to different brand voices.

What We Offer :

Competitive salary and growth opportunities.

Exposure to a diverse range of industries and business sectors.

A collaborative and dynamic work environment.

Hands-on experience in B2B content marketing and digital strategy.

Opportunities for professional development and skill enhancement.

Location :  Work from office, Mumbai

Employment Type :  Full time