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Sony Pictures - Specialist - Employer Branding & Internal Communications

Sony Pictures - Specialist - Employer Branding & Internal Communications

Sony Pictures Networks India Private Limited (SPN)Mumbai, India
23 days ago
Job description

Employer Brand & Talent Magnetism :

  • Craft and execute SPNI's employer brand narrative aligned to business strategy and EVP : Tell Stories Beyond the Ordinary.
  • Partner with Talent Acquisition and business teams to drive inside-out storytelling for lateral and campus hiring, campus engagement and interns experience, crafting touchpoints that attract the right talent.
  • Shape the digital voice of SPNI on platforms like LinkedIn, Life Page, career site and social media.
  • Drive creative direction for content and collateral in collaboration with design / agency teams, ensuring brand consistency and high impact.
  • Amplify SPNI's leadership in the M&E space through award entries, talent spotlights, and strategic partnerships.

Employee Experience :

  • Strategize and drive flagship internal moments - onboarding, anniversaries, townhalls, culture campaigns, newsletters, leadership transitions to humanize strategy, celebrate milestones, and promote SPNI's EVP across employee lifecycle stages with strong communication and experience plans.
  • Partner with COEs (L&D, Performance, DEI, Onboarding, Admin, Legal, etc.) to co-create communication strategies and embed storytelling across lifecycle programs.

    • Listening & Intelligence :

  • Run internal listening mechanisms like quarterly Pulse surveys, onboarding / exits, etc.
  • Track and respond to external sentiment via Glassdoor, LinkedIn, award juries, and industry perception.
  • Translate insights into actionable recommendations for HR and business.

    • Leadership & Employee Advocacy :

  • Co-create thought leadership with CXOs and build an authentic leadership voice and visibility.
  • Build advocacy platforms for employees to become brand advocates, designing storytelling formats and experiences that bring their journeys to life inside and outside the organization.

    • (ref : iimjobs.com)

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