CTC : ₹4.2 – ₹6 LPA (Based on experience & performance)
About Ilyzly :
Ilyzly is one of Chennai's fastest-growing men's fashion retail brands with 7 vibrant stores and an emerging eCommerce presence (www.ilyzly.com). We specialize in bold, trendsetting streetwear and premium fashion for men. As we expand our retail and digital footprint, we're seeking a Performance Marketer who knows how to deliver results and elevate our brand presence online and offline.
What You'll Do
✅ Performance Marketing & Campaign Management
- Strategize, execute, and optimize paid campaigns across Meta (Facebook & Instagram), Google Ads, and explore alternate ad platforms for growth opportunities.
- Drive 10x+ ROI on ad spends through advanced strategies for bidding, placements, audience targeting, behavior insights, and A / B testing.
✅ Retail-Focused Growth
Primary Goal (First 3-5 months) : Drive maximum walk-ins to our 7 Chennai stores and increase retail sales.Simultaneously work on boosting the eCommerce site into a strong online channel.✅ Content-Driven Marketing Calendar
Collaborate with the Content team (creator and editors) to build and execute a monthly marketing schedule.Plan campaigns around seasons, festivals, events, offers, and promotions for a men's fashion retail audience.Ensure high-quality, engaging creatives for ads, reels, videos, WhatsApp campaigns, and other digital channels.✅ Analytics & Reporting
Share weekly reports on :
Ad spend vs ROICampaign performance insightsWalk-in data correlation with campaignsSales impact & recommendations for improvement✅ Social Media Growth
Plan content strategies to grow Ilyzly's presence on Instagram, YouTube, and other relevant platforms.Leverage organic + paid strategies to create an engaging and trend-forward brand positioning.Who You Are
???? Experience :1.5 – 2 years of hands-on performance marketing experience with a men's fashion or retail brand (must-have).???? Skills :Proficiency in Meta Ads, Google Ads, and evaluating emerging ad platforms.Strong knowledge of bidding strategies, placements, audience behavior, A / B testing, and scaling campaigns for ROI.Ability to create and execute marketing calendars with seasonal and trend-based relevance.Analytical mindset with experience delivering actionable insights through data reporting.???? Location :Based in Chennai (mandatory). Work location : Nungambakkam
???? Compensation :₹4.2 – ₹6 LPA (Based on experience & value addition)
Why Join Ilyzly
???? Shape the marketing strategy of one of Chennai's leading men's fashion brands.???? Drive real-world results and see your campaigns directly boost store walk-ins and sales.???? Collaborate with a young, bold, and trend-driven creative team.???? Be part of a fast-growing brand with opportunities to scale your career as the company expands.How to Apply
Send your resume and portfolio of past campaigns to [[HIDDEN TEXT], [HIDDEN TEXT])
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Skills Required
Google Ads, Audience Behavior, data reporting
