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Social Media Automation Lead

Social Media Automation Lead

Multiplier AIHyderabad, Republic Of India, IN
3 days ago
Job description

Job Title : Social Media Marketing Manager with AI Automation

Location : Madhapur, Hyderabad (Onsite)

Experience : 4+ years

Industry : Marketing / Digital Media / SaaS / Healthcare / B2B

Reporting to : Marketing Manager / Founder

Job Overview :

We are seeking a highly creative and data-driven Social Media Marketing Specialist with strong expertise in Automation, YouTube SEO, and MQL (Marketing Qualified Lead) Generation . The ideal candidate should be hands-on with Canva’s latest design and video tools , including AI voiceovers, avatar creation, Instagram Reels, and YouTube content optimization. The role demands a balance of creativity, marketing analytics, and automation-driven campaign execution to generate measurable results.

Key Responsibilities :

  • Plan, design, and execute high-quality visual content that drives engagement and brand awareness across Instagram, LinkedIn, and YouTube.
  • Implement marketing automation workflows to improve campaign efficiency and lead nurturing.
  • Develop and optimize YouTube SEO strategies to increase visibility, watch time, and subscriber growth.
  • Drive MQL generation through targeted social media and content marketing initiatives.
  • Design and publish engaging content using Canva’s advanced AI and video editing tools.
  • Create AI voiceover-based videos, animated avatars, and interactive presentations for reels, stories, and YouTube Shorts.
  • Work closely with the marketing and content teams to plan and execute weekly campaign calendars.
  • Track performance metrics and optimize campaigns for engagement, conversions, and lead quality.
  • Stay updated on the latest automation tools, social media trends, and algorithm updates.
  • Maintain consistent brand voice and visual identity across all channels.

Required Skills :

  • Strong command of Canva Pro (AI voiceovers, avatar design, and video editor tools).
  • Proven experience in marketing automation tools (e.G., HubSpot, Zapier, Mailchimp, ActiveCampaign).
  • Expertise in YouTube SEO , keyword optimization, and analytics.
  • Hands-on experience in MQL generation through paid and organic social media strategies.
  • Good understanding of Instagram, LinkedIn, and YouTube algorithms and post formats.
  • Familiarity with scheduling and analytics tools (Buffer, Hootsuite, Meta Business Suite).
  • Eye for aesthetics, design alignment, and visual storytelling.
  • Strong analytical mindset with the ability to optimize campaigns based on data insights.

    • Qualifications :

  • Bachelor’s degree in Marketing, Mass Communication, Design, or a related field.
  • Minimum 4 years of experience in social media marketing, automation, and lead generation.
  • Portfolio or active social media profiles (Instagram / LinkedIn / YouTube) showcasing previous work is mandatory.

    • What We Offer :

  • A dynamic, growth-driven environment in a fast-scaling organization.
  • Opportunities to lead automation-driven campaigns and data-led marketing initiatives.
  • Creative ownership and flexibility in campaign ideation and execution.
  • Mentorship from experienced marketing leaders in B2B and digital growth domains.
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    Social Media Lead • Hyderabad, Republic Of India, IN

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