Brand Director - Simon Carter
ConfidentialIndia8 days ago
Job descriptionFranchisee Management Manage team of NROM / RRM & ABMs Store Operations - Monitor operations & Ensure compliance adherence wrt Cash management, Stock Management, Cost management. Suggest changes to the process as and when required to ensure 100% compliance. New Store opening- Design the store launch plan and monitor the launch / opening process. Monitor new store performance with required handholding for first 3 months. SSPD Drive - To identify underperforming stores and develop a business plan to address and manage issues effectively CRM – Understand consumer needs and understand buying behavior Ensure timely and rapid store expansion done state wise Ensuring the right stock reaches the right stores at the right times Ensuring the right Sell Thrus, Maintaining Freshness & Turns Fill Rates & other monitoring dashboards to check health of store Understand consumer trends at store Effective AMM implementation Ideation and execution of VM strategy for each store and the entire chain Window implementations Ensuring proper display in stores to keep a Lifestyle display Right Product creation at the right cost to provide high value to consumers Arrive at the correct architecture for the channel Actively check on PC & GP improvement measures Ensure the Quality of products Activity to ensure proper store launch and brand love
Key Result Areas
Supporting Actions
Overall PnL
- Responsible for generating a healthy topline & delivering this very profitably
Operations
Expansion
Buying & Merchandising
Visual Merchandising
Product Creation
Marketing
Skills Required
Franchisee Management, Stock Management, Visual Merchandising, product creation, Cost Management, Marketing, Buying Merchandising, Store Operations, Cash Management, Crm
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Brand Director Simon Carter • India