Key Result Areas
Supporting Actions
Overall PnL
- Responsible for generating a healthy topline & delivering this very profitably
Operations
Franchisee ManagementManage team of NROM / RRM & ABMsStore Operations - Monitor operations & Ensure compliance adherence wrt Cash management, Stock Management, Cost management. Suggest changes to the process as and when required to ensure 100% compliance.New Store opening- Design the store launch plan and monitor the launch / opening process. Monitor new store performance with required handholding for first 3 months.SSPD Drive - To identify underperforming stores and develop a business plan to address and manage issues effectivelyCRM – Understand consumer needs and understand buying behaviorExpansion
Ensure timely and rapid store expansion done state wiseBuying & Merchandising
Ensuring the right stock reaches the right stores at the right timesEnsuring the right Sell Thrus, Maintaining Freshness & TurnsFill Rates & other monitoring dashboards to check health of storeUnderstand consumer trends at storeEffective AMM implementationVisual Merchandising
Ideation and execution of VM strategy for each store and the entire chainWindow implementationsEnsuring proper display in stores to keep a Lifestyle displayProduct Creation
Right Product creation at the right cost to provide high value to consumersArrive at the correct architecture for the channelActively check on PC & GP improvement measuresEnsure the Quality of productsMarketing
Activity to ensure proper store launch and brand loveSkills Required
Franchisee Management, Stock Management, Visual Merchandising, product creation, Cost Management, Marketing, Buying Merchandising, Store Operations, Cash Management, Crm