Market Research Analyst

Market Research Analyst – Quantitative_Contract_Hyderabad_Hybrid_(with top fortune 40 captive FMCG)

Job Title : Market Research Analyst – Quantitative

Job Type : Full-Time

Duration : Contract

Experience : 7-10 Years

Location : Hyderabad

Mode of work : Hybrid

Job Description : Key Requirements -

Market research / consumer insights background with experience into Quantitative Research.

Well versed with market research life cycle starting from research methodology, questionnaire designing, data analysis and insights generation

Good understanding of consumer survey research data . Experience into analysing large voluminous of data and generating insights

Should be proficient in Advanced Excel and IBM SPSS . Experience into other analytical tools like RFS / survey reporter is good to have

Good exposure to market research methodologies or reporting types like Consumer Segmentation, brand health tracking studies, Usage and attitude studies

Agency background mainly from Kantar, Nielsen, IPSOS is beneficial

Key Skills - Quantitative Research, Consumer Survey Data Analysis, Statistical Analysis, Consumer Segmentation, Questionnaire Designing, Advanced Excel, SPSS, U&A Research.