Content Writer the Role :
Liminal Custody is seeking a Content Writer to lead our content creation efforts. This role is responsible for both developing our content strategy and executing it through hands-on writing and production. The ideal candidate will translate complex topics about digital assets into clear, professional, and engaging content that reinforces our position as a trusted industry leader.
Responsibilities :
- Content Creation : Act as the primary writer for a variety of professional content, including official blog articles, website copy, case studies, reports, and newsletters.
- Editorial Planning : Develop and manage the company's content calendar to ensure a consistent and timely publication schedule that aligns with business objectives.
- Content Repurposing : Adapt core content, such as research reports, into various formats including articles, social media updates, and video scripts to maximize reach.
- Channel Management : Publish and manage content on the company's official channels, including the website blog and professional social media platforms.
- Quality Assurance : Edit and proofread all content to ensure it meets our standards for accuracy, clarity, and brand consistency.
- Performance Analysis : Monitor content engagement and use data to inform future content planning and strategy.
- Vendor Management : Coordinate with external freelance writers or agencies for specialized projects as needed, providing clear direction and feedback.
Desired Candidate Profile :
Professional Experience : Experience in a content writing, corporate communications, or related role. A background in technology, financial services, or digital assets is highly preferred.Proven Writing Ability : Demonstrated experience in writing and editing high-quality content for a business audience. A portfolio of relevant work is required.Project Management Skills : Strong organizational skills with the ability to manage multiple projects and meet deadlines effectively.Adaptability : Ability to write effectively for different formats and audiences, from detailed reports to concise social media updates.Technical Proficiency : Experience with content management systems (e.g., WordPress) and professional social media management tools.Education : A bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred.(ref : iimjobs.com)