Business Development Executive

Location : Kudlu Gate, Bangalore (Office-based role)

Type : Full-time | Immediate Joining

Job Objective :

The primary objective of the Lead Generator is to convert incoming enquiries into confirmed sales, identify potential markets, and proactively generate new business opportunities through research, cold calling, and relationship building. This role plays a key part in driving the company’s growth by building a strong and consistent sales pipeline.

Key Responsibilities :

Lead Conversion : Follow up on inbound enquiries from various channels (website, ads, exhibitions, referrals, etc.) and convert them into qualified leads or confirmed sales.

Market Research : Identify potential customers, industries, and regions for business expansion.

Cold Calling & Outreach : Conduct outbound calls, emails, and LinkedIn outreach to connect with new prospects and schedule meetings or demos.

Database Management : Maintain and update CRM or lead database with accurate customer details and activity logs.

Lead Qualification : Understand customer needs, budget, and decision-making process to qualify leads effectively.

Coordination : Work closely with the sales and marketing teams to ensure smooth handover of qualified leads.

Follow-Up : Maintain regular communication with prospects to nurture leads until conversion.

Reporting : Prepare daily / weekly reports on calls made, leads generated, conversions, and potential opportunities.

Key Skills & Competencies :

Excellent communication and interpersonal skills (both verbal and written).

Strong persuasion, negotiation, and relationship-building abilities.

Confidence in making outbound calls and handling objections.

Good research and analytical skills to identify new markets and customers.

Basic understanding of CRM tools and lead tracking.

Goal-oriented, self-motivated, and proactive attitude.

Time management and ability to work under pressure to meet targets.

Qualifications & Experience :

Bachelor’s degree in Business, Marketing, or related field preferred.

1–3 years of experience in lead generation, inside sales, or telemarketing (preferably in [e.g., FMCG, consumer goods, home care, etc.]).

Freshers with strong communication skills and willingness to learn may also apply.

Performance Indicators (KPIs) :

Number of qualified leads generated per month.

Enquiry-to-sale conversion rate.

Number of outbound calls / emails made per day.

Revenue generated from converted leads.

Work Environment & Benefits :

Competitive salary + incentive structure.

Opportunity to grow into Sales Manager / Business Development role.

Supportive, fast-paced, and goal-driven team culture.