Digital PR

Responsibilities :

Understanding the brand voice of WAs brands and assimilating the content outreach process.

Research top influencers, competitors, and trends in clients industries.

Build a social media marketing strategy and execute it through competitive and audience research with an implementation plan.

Devise the strategic framework for organic link building.

Establish content outreach framework and undertake content continuous optimization on the following platforms :

• Social media platforms such as Facebook, Twitter, Instagram, Quora, etc
• Financial & investment advisory websites such as wisebread, pennyhoarder, hermoney, elleinvest, etc.
• Q&A / review platforms such as Quora, Yelp, modestreviews, creditkarma among others
• Micro Influencers such as bloggers, vloggers and reviewers

Collaborate with content writers & creative visualizers in Content strategy