Manager - Retention Marketing

and Skill / 4-7 years in retention marketing, lifecycle marketing, or a similar role within the ecommerce or fashion industry.

• Strong proficiency in data analysis, campaign performance tracking, and deriving actionable insights.
• Familiarity with retention marketing tools and platforms (CRM, marketing automation tools, analytics platforms, etc.
• Experience in managing cross-functional projects involving tech, analytics, and marketing teams.
• Ability to conceptualize and execute campaigns / events that resonate with the audience.
• Proven track record of driving customer engagement and achieving business growth through retention strategies.
• Strong communication and stakeholder management skills.
• Innovative mindset with a keen eye for emerging trends in customer retention and personalization.

Key Responsibilities :

1. Push Contribution to the Site

Site Property - CRM

Stakeholder Management

(ref : iimjobs.com)