Our organization is seeking a highly skilled Advertising Manager to spearhead the development and management of paid advertising campaigns across various digital platforms.
The successful candidate will be responsible for planning, executing, and optimizing multi-channel advertising campaigns to drive business growth. Key performance indicators will include campaign metrics such as click-through rates, conversion rates, and return on ad spend (ROAS).
Key responsibilities also include collaborating with cross-functional teams including designers, content creators, market researchers, and data analysts to ensure alignment and maximize campaign effectiveness.
Additionally, the ideal candidate will possess strong analytical skills, with expertise in digital consumer behavior, advertising analytics, and strategic insight. Proficiency in advertising platforms such as Google Ads and Meta Ads Manager is essential, as well as experience with data-savvy tools like Google Analytics and Looker Studio.
Knowledge of current trends in digital advertising and media consumption is highly valued, with a proven track record of staying up-to-date with industry developments and best practices.
Digital Campaign Manager • Madurai, Tamil Nadu, India