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DENTSU - Manager - Digital Planning
DENTSU - Manager - Digital PlanningDENTSU • Gurgaon, India
DENTSU - Manager - Digital Planning

DENTSU - Manager - Digital Planning

DENTSU • Gurgaon, India
12 days ago
Job description

Key Responsibilities :

Digital Planning & Execution :

  • Lead and manage day-to-day digital planning for key accounts, ensuring plans are accurate, timely, and aligned with client objectives.
  • Take responsibility for all administrative and executional tasks, ensuring campaigns run smoothly from briefing to launch.
  • Work closely with internal teams to ensure campaigns go live on time, adhering to best practices and Service Level Agreements (SLAs).
  • Monitor ongoing campaigns, ensuring delivery meets planned KPIs, quality standards, and performance benchmarks.

Client & Internal Coordination :

  • Support the senior planning team in responding to client briefs with well-structured, insight-driven digital media recommendations.
  • Collaborate with strategy, activation, analytics, and creative teams to ensure integrated and cohesive -campaign delivery.
  • Provide clear and timely updates, documentation, and reporting to internal stakeholders and clients.
  • Market & Partner Management :

  • Build and nurture strong relationships with media owners, publishers, and platform partners to stay updated on new solutions, innovations, and opportunities.
  • Leverage partner insights to drive market-leading digital planning and value for clients.
  • Use understanding of commercial priorities, trading agreements, and marketplace dynamics to guide investment to the most effective partners.
  • Process & Quality Management :

  • Ensure adherence to internal processes, workflow standards, SLAs, and compliance requirements.
  • Maintain high-quality documentation, planning decks, and campaign trackers.
  • Identify opportunities to improve efficiency, streamline workflows, and enhance the planning process.
  • Required Skills & Experience

  • 3-6 years of experience in digital media planning, performance marketing, or integrated media roles.
  • Strong understanding of digital media channels (Display, Video, Social, Performance, Programmatic, Search).
  • Experience working with major platforms (Google, Meta, DV360, YouTube, Amazon, etc.).
  • Solid project management skills with the ability to handle multiple campaigns and deadlines.
  • Strong analytical mindset with working knowledge of reporting tools and digital metrics.
  • Excellent communication, coordination, and stakeholder management skills.
  • Experience working with agencies, publishers, and media partners is preferred.
  • (ref : iimjobs.com)

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    Planning Manager • Gurgaon, India

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