Performance marketing manager

Company Description

Expert Law offers personalized legal services in Personal Injury and Immigration Law across the nation. With a client-focused approach, we ensure a seamless handling of cases from the initial consultation to their resolution, providing comprehensive solutions. With 40 years of combined experience, our team is dedicated to delivering high-quality legal advice with transparency, reliability, and integrity. Our core philosophy of 'putting people first' is reflected in our commitment to clear communication, fair pricing, and exceptional client care to meet each individual’s unique needs.

Role Description

This is a full-time remote role for a Performance Marketing Manager. Responsibilities include developing and executing digital marketing strategies to drive growth, managing paid campaigns across platforms (e.g., Google Ads and social media), analyzing campaign performance, optimizing ROI, and identifying data-driven opportunities. This role requires collaboration with cross-functional teams, staying updated on marketing trends, and managing the marketing budget effectively.

Qualifications

Proven expertise in digital marketing strategies including paid advertising, social media campaigns, and search engine marketing

Strong analytical abilities for data interpretation, campaign optimization, and ROI analysis

Experience with online platforms like Google Analytics, Google Ads, and Facebook Ads Manager

Proficiency in audience segmentation, targeting, and conversion tracking

Excellent project management and communication skills for team collaboration

Experience in developing and managing marketing budgets

Knowledge of the legal industry or professional services is a plus

Bachelor's degree in Marketing, Business, or a related field preferred