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Freelance Marketing Consultant

Freelance Marketing Consultant

AdOnModindigul, India
2 days ago
Job description

Background / Experience

  • Prior 3-5 years of experience in growth-stage startups or consumer internet companies (preferably in e-commerce, fintech, or savings platforms).
  • Strong track record of delivering measurable growth (acquisition, engagement, retention, brand awareness).
  • Exposure to B2C marketing (user acquisition, digital campaigns, influencer marketing).
  • Experience in building or advising performance marketing + brand marketing strategies.

About the Role

Skillset

  • Deep understanding of digital channels (SEO / SEM, social, influencer marketing, referral programs, email, content, PR).
  • Ability to define positioning & messaging tailored to Indian consumer behavior.
  • Strong analytical mindset – data-driven decision making, campaign ROI measurement.
  • Knowledge of gift card / rewards / fintech ecosystem would be a plus.
  • Network with agencies, influencers, and corporate gifting partners is an advantage.

    • Engagement Type

  • Strategic guidance + execution oversight (not just advisory).
  • Should be comfortable working hands-on with a lean team.

    • Expected Outcomes (90-day horizon)

  • Define marketing roadmap for growth (user base, corporate gifting, referrals).
  • Set up scalable campaign playbooks (digital + offline).
  • Establish a measurement framework for marketing ROI.
  • Provide clarity on brand positioning and communications.

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    Consultant • dindigul, India