Sales Manager - Automobile Industry

EPOCH CONSULTINGKarnal, India

20 hours ago

Job description

Sales manager (Automobile Industry)

Experience : 4-6 Yrs

Location - Karnal

Role Overview :

The Sales Manager will be responsible for driving sales performance and profitability for the premium / luxury vehicle portfolio. This role involves leading a high-performing sales team, delivering an exceptional customer experience in line with luxury brand standards, and developing strategic initiatives to expand market reach and maximise revenue.
The ideal candidate will possess a deep understanding of the luxury automotive segment, strong business acumen, and proven experience in premium car sales and team leadership.

Key Responsibilities :

1. Team Leadership & Development

Recruit, onboard, train, and mentor sales consultants to ensure high performance and alignment with luxury brand values.

Set individual and team sales objectives aligned with business goals.

Conduct regular performance reviews and coaching sessions to drive excellence.

Foster a culture of professionalism, high energy, and personalised customer engagement.

2. Sales Strategy & Revenue Management

Design and implement strategic sales plans to achieve monthly and annual revenue, unit, and profitability targets.

Analyse market trends, competitor activity, and customer preferences to tailor sales tactics.

Collaborate with marketing teams for lead-generation campaigns and showroom activations / events.

Drive upsell / cross-sell initiatives including accessories, extended warranties, and service packages.

3. Customer Experience & Relationship Management

Ensure a superior showroom experience reflecting luxury dealership standards.

Maintain long-term relationships with HNI / UHNI clients, corporate clientele, and referral networks.

Resolve escalations with discretion and customer-centricity.

Personally engage in high-ticket negotiations for premium deals.

4. Inventory & Operational Coordination

Monitor vehicle inventory and model availability to match demand patterns.

Coordinate with OEM representatives for allocation, incentives, and brand-level promotions.

Collaborate with finance, insurance, service, and delivery teams to ensure seamless vehicle handovers.

5. Performance Monitoring & Reporting

Track individual and team conversion ratios, enquiry funnels, and sales cycle timelines.

Maintain and update CRM platforms with accuracy.

Generate weekly / monthly MIS reports for management review.

Ensure compliance with dealership SOPs and manufacturer guidelines.

Qualifications & Skills :

Proven experience in automotive sales, ideally in luxury or premium automobile brands.

Strong leadership, team-building, and motivation abilities.

Excellent communication, negotiation, and relationship-building skills with HNI clientele.

Strong understanding of dealership operations, retail finance, and premium purchase cycles.

Analytical mindset with the ability to interpret sales metrics and identify growth opportunities.

Professional appearance, brand representation etiquette, and customer service excellence.

Key Competencies :

High emotional intelligence & client handling maturity

Strategic thinking with revenue orientation

Brand alignment and premium customer engagement

Market awareness and adaptability

Result-driven mindset

Compensation & Benefits :

Competitive fixed pay + attractive performance-linked incentives

Opportunity to interact with premium clientele

Brand-led training & development modules

Growth path into Sales Head / General Manager roles

(ref : iimjobs.com)

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Sales Manager • Karnal, India

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