Associate Menswear Design Manager

About us :

The Souled Store is a homegrown youth casual-wear brand started in 2013. We are one of India’s largest online merchandising platforms with licenses like Disney, Warner Bros., WWE, IPL, Viacom18 to name a few. Apart from selling products with themed designs such as superheroes, movies, TV shows, and cartoons, the brand also is at the forefront of the latest youth style and fashion trends. In addition to core men and women wear apparel categories, we are also in the process of expanding to new categories and introducing new product lines in the existing categories like activewear, supima products, innerwear, personal care products like perfumes and very recently launched footwear and kidswear.

Although we are primarily an online brand, we’ve expanded in the offline retail space as well and have 40 offline stores and further expansion in pan India.

The Souled Store was born out of the idea of loving what you do, from the soul. We believe that people do their best work when they love what they do. There are too many Monday mornings and you can’t go dreading every single one of them. Over the years, we have built a strong team of like-minded people that work smart, own their work, and think like leaders. If you identify with what we do and are interested in being a part of an aggressively growing brand, we would love to have you on board.

Key Responsibilities

• Lead the end-to-end design & development process for premium smart formals and casual menswear collections - from research, concept creation, and sketching to final product prototyping.
• Drive seasonal trend research, consumer insights, and competitive analysis to identify key opportunities and translate them into commercially viable collections aligned with the brand’s aesthetic.
• Guide and mentor associate designers and interns, providing creative direction, feedback, and ensuring alignment to timelines and brand DNA.
• Oversee the creation of accurate tech packs, including detailed sketches, construction details, and measurement specs for sampling and production.
• Collaborate closely with cross-functional teams - sourcing, production, marketing, and merchandising - to ensure timely execution and quality output.
• Evaluate and finalize fabric, trims, and surface development, ensuring both design intent and

cost-effectiveness are met.

cross-functional stakeholders.

development and enhance design output.

Requirements

Nice to Have

Note : Our hiring team will review your application and should we find your background to be a fit for this role, we will be in touch . If you don't get a response from our team within seven days, please know that your profile may not be a match for our current requirements. However, we appreciate your interest and encourage you to explore future opportunities with us : )