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Marketing Strategist
Marketing StrategistGera Developments • Pune, Republic Of India, IN
Marketing Strategist

Marketing Strategist

Gera Developments • Pune, Republic Of India, IN
15 hours ago
Job description

Over 50 years, 62 projects & approx. 9 million sq. ft. under development, we have won the trust of 10000+ customers. We not only create premium residential and commercial projects but deliver novel experiences anchored in our values of trust, quality, customer first and innovation. Driven by our philosophy of ‘Let’s Outdo’ we strive for excellence and aim to not just meet the expectations of our customers but to surpass them.

After 5 decades of unwavering commitment towards putting customers first our footprint spans Pune, Goa, and Bengaluru. We have also entered the international market with projects in California, San Francisco, USA, thus creating a global presence.

Gera Developments Pvt Ltd is the only Developer to be in the top 10 Mid-size Organizations 6 times in a row in the Great Places to work Mid-Size Companies. Year 2023-24 has been remarkable for us as we rank at #9 in Best Mid-size workplaces, India and at 60th in Best Mid-size workplaces, Asia, along with being recognized for Building a Culture of Innovation by all, Best Workplaces for Millennials, Best Workplaces for Woman, which is a testimony to our people practices.

How did we get this far?

We cheer for our outdoers. We care about them. And we invest in them. We root for them to succeed. We actively create a culture of innovation, inclusiveness, high growth, and rewards to inspire in our employees the ability to challenge themselves. To become their own competition and meet not just their professional goals but also their goals of self-development.

What does a career with us mean?

  • Freedom to innovate.
  • Take risks, learn from the failures & cultivate new skills.
  • Countless opportunities to show case entrepreneur in everyone.

The kind of people the team needs :

  • Go-getters who aim big and achieve bigger results.
  • Out-of-the-box thinkers who think on their feet, always finding innovative solutions.
  • People of character, whose biggest asset is their integrity.
  • Master jugglers who can multitask like a pro without dropping a single ball.
  • Self-driven action enthusiasts who do not wait for a nudge to deep dive into a plan If that sounds like you and you have a love for 'Outdoing', this is the place to be!
  • Role Summary

    Responsible for executing 360° marketing across offline and digital platforms to drive brand visibility, customer acquisition, and operational excellence.

    Key Responsibilities

  • Plan and execute media campaigns across outdoor, print, radio, outreach, and digital channels.
  • Manage integrated marketing campaigns to support lead generation and meet business targets.
  • Work closely with the performance agency to ensure timely execution of Meta, Google, YouTube, Display & Affiliate campaigns.
  • Share campaign briefs, audiences, budgets, timelines, and creative assets with precision.
  • Review daily / weekly optimizations recommended by the agency and ensure implementation after internal alignment.
  • Validate campaign setups — UTMs, tracking pixels, events, exclusions, retargeting lists, geo-targeting, and budgets.
  • Drive channel-level performance and ensure measurable ROI.
  • Oversee creation, adaptation, and quality control of all creative assets and marketing collaterals (outdoor layouts, print ads, brochures, standees, social creatives, videos, etc.).
  • Ensure consistent brand communication across all customer touchpoints and marketing channels.
  • Coordinate billing, vendor management, and support MIS reporting for the marketing team.
  • Design engaging presentations for launches, CP meets, leadership reviews, and events.
  • Build and maintain strong relationships with agencies and partners for creative development and campaign execution.
  • Manage documentation and compliance for all marketing processes.
  • Ensure seamless functioning of sales offices, including branding, collaterals, visitor flow, and customer experience.
  • Recommend innovative marketing strategies and creative solutions to elevate brand impact.
  • Prepare quarterly competition analysis reports with actionable insight
  • Skills & Experience

  • Strong understanding of offline + online marketing and campaign execution.
  • Proficient in PowerPoint / Keynote , coordination, and vendor management.
  • Analytical, detail-oriented, and excellent in communication.
  • 2–6 years of marketing experience, preferably in real estate.
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    Marketing Strategist • Pune, Republic Of India, IN

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