SEO Strategist

Role Description

This is a full-time, on-site role based in Mumbai for a Search Engine Optimization Specialist. The role involves conducting keyword research, performing SEO audits, optimizing web pages, and building quality backlinks. The specialist will also analyze web traffic and user behavior using analytics tools to improve overall website performance and search rankings. Collaboration with cross-functional teams to ensure SEO best practices are applied and regular reporting on SEO performance will be key responsibilities.

Qualifications

• Proficiency in Keyword Research and On-Page SEO techniques
• Experience in performing detailed SEO Audits and implementing improvements
• Strong skills in Link Building and understanding backlink strategies
• Knowledge of Web Analytics tools such as Google Analytics to track performance
• Strong analytical skills and ability to interpret and present data insights
• Excellent organizational skills with attention to detail
• Prior experience with SEO in competitive industries is a plus
• Bachelor's degree in Marketing, Communications, or a related field