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Meta Ads Specialist (Performance Marketer)

Techdock LabsPrayagraj(Allahabad), IN

2 days ago

Job description

Location : lucknow

Experience : 2–4 Years (E-commerce Preferred)

Roles & Responsibilities

Plan, optimize & scale Facebook + Instagram ad campaigns to achieve 4X ROAS .
Set up Conversion API, Pixel Events, Custom Audiences, Retargeting Funnels .
Analyze ad performance & create data-driven optimization strategies.
Conduct creative A / B testing for thumbnails, hooks, ad copies & videos.
Coordinate with the content team to produce scroll-stopping creatives for AirSpin.
Competitor & audience behavior research to refine targeting.
Weekly reporting on performance, insights & scalable opportunities.

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Performance Marketer • Prayagraj(Allahabad), IN

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