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Influencer Marketing Associate

Influencer Marketing Associate

ConfidentialBengaluru / Bangalore, India
8 days ago
Job description

Key Responsibilities :

  • Campaign Execution : Support the planning and execution of multi-channel (including CRM,

Tik Tok, Instagram) marketing campaigns to enhance brand visibility, drive brand love and

customer acquisition.

  • Influencer Partnerships : Identify, recruit, and onboard influencers passionate about hormone tracking, fertility, and wellness, to grow our network across key social media platforms.
  • Campaign Ideation : Develop creative and exciting briefs for upcoming campaigns that align with brand goals and resonate with target audiences.
  • Performance Tracking : Help analyze marketing and influencer campaign data, providing

    • insights and actionable recommendations to improve campaign performance, engagement,

    and conversion rates.

  • Industry Trends : Stay informed about the latest industry trends, emerging platforms, and best practices to ensure we are leveraging the most effective strategies.
  • Cross-Functional Collaboration : Partner with teams across design, social, brand, medical, and content departments to ensure unified messaging and brand consistency across all channels.

    • Qualifications :

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Strong understanding of digital marketing, including social media, email marketing, and paid advertising.
  • Excellent communication, writing, and storytelling skills.
  • Ability to thrive in a fast-paced environment while managing multiple projects simultaneously.
  • Creative thinker with a passion for developing innovative marketing strategies and campaigns.

    • Desired Attributes :

  • Hustler mentality : A hands-on problem solver, ready to dive in and collaborate with influencers.
  • Adaptability : Thrives under tight deadlines and high-pressure situations, always finding clever solutions to challenges.
  • Passionate about women's health : Enthusiastic about educating influencers on the importance of hormone tracking and its impact on well-being.
  • Strong communicator : Able to simplify complex concepts and present them in a fun,engaging way.
  • Social media savvy : Well-versed in platforms like Instagram, TikTok, Facebook, YouTube, and more—someone who's deeply familiar with online trends.
  • Cultural awareness : Stays in touch with US pop culture and online communities.

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    Skills Required

    Email Marketing, Digital Marketing

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    Influencer Marketing • Bengaluru / Bangalore, India

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