Company Description
Bharat Agrolink is a leading agri e-commerce platform in India, serving over 20 lakh farmers nationwide with a portfolio of 500+ high-quality agricultural products. These products include insecticides, fungicides, fertilizers, bio-products, and pest control, delivered directly to farmers' doorsteps. Dedicated to promoting sustainable agriculture, Bharat Agrolink provides end-to-end solutions that empower farmers for growth and innovation. The company is committed to building trust and driving transformation in agriculture, ensuring a better future for global farming through its crop protection, nutrition, and bio-solutions offerings.
Job Summary
We are seeking a highly skilled and experienced Senior Content Writer to lead our content strategy, create high-quality content, and maintain brand consistency across all communication channels. The ideal candidate should possess strong writing skills, a strategic mindset, and the ability to transform technical agricultural information into clear, engaging, and informative content.
Key Responsibilities
- Develop, write, and edit high-quality content including articles, blogs, product descriptions, website content, marketing materials, and social media posts.
- Lead the content strategy and ensure alignment with brand guidelines and marketing goals.
- Conduct in-depth research on agricultural products, trends, and market insights to generate informative content.
- Collaborate with the marketing, sales, and product teams to understand content requirements.
- Review, proofread, and refine content created by junior writers or team members.
- Maintain consistency in tone, style, and messaging across all communication platforms.
- Optimize content for SEO and ensure best practices are followed.
- Create scripts for videos, product explainers, and promotional campaigns when required.
- Plan monthly content calendars and manage content workflow effectively.
- Stay updated with the latest trends in agriculture, content marketing, and digital communication.
Required Qualifications & Skills
Bachelor's degree in English, Journalism, Communications, Agriculture, Marketing, or a related field.Minimum 2–3 years of professional writing or content creation experience.Strong command over English with excellent writing, editing, and proofreading skills.Ability to simplify complex technical information for diverse audiences.Experience with SEO, keyword research, and digital content strategies.Strong research skills and attention to detail.Ability to manage multiple projects and meet deadlines.Familiarity with agricultural topics is an added advantage.Preferred Attributes
Creative thinker with a passion for storytelling.Strong understanding of brand communication and audience engagement.Experience working in the agriculture, FMCG, or manufacturing sector.Interested Candidates can share CV to :
6232179770
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Skills Required
Proofreading, Editing, Research, Seo