Adobe Campaign Developer
ConfidentialChennai30+ days ago
Job descriptionBachelor's degree in Computer Science, Marketing Technology, or related field. 3+ years of experience developing in Adobe Campaign Classic or Adobe Campaign Standard . Proficiency in JavaScript , SQL , HTML / CSS , and XML for personalization and template development. Experience with workflow design, data schemas, targeting, and dynamic content creation. Strong understanding of campaign data management, segmentation, and audience targeting. Experience working with REST / SOAP APIs for integrations. Familiarity with Adobe Experience Cloud and its integration with Campaign. Excellent problem-solving, communication, and collaboration skills. Adobe Certified Expert – Adobe Campaign Developer or Business Practitioner. Experience with Adobe Experience Platform (AEP) or Real-Time CDP. Exposure to marketing analytics, customer journey orchestration, or personalization tools (e.g., Adobe Target). Knowledge of deliverability best practices and campaign performance metrics. Experience working in Agile / Scrum environments.
Key Responsibilities :
- Design and develop complex multi-step email, SMS, push , and cross-channel marketing campaigns using Adobe Campaign.
- Create and manage workflows for audience segmentation, data extraction, personalization, and delivery.
- Configure templates, forms, schemas, and business rules within Adobe Campaign.
- Integrate Adobe Campaign with other platforms (e.g., CRM, CMS, analytics tools, APIs) to support seamless data flow.
- Work with marketing stakeholders to translate campaign requirements into technical solutions.
- Optimize campaign performance through data-driven enhancements and A / B testing.
- Maintain and troubleshoot delivery logs, errors, and campaign tracking issues.
- Collaborate with QA and data teams to ensure accuracy and compliance with data privacy standards (e.g., GDPR, CAN-SPAM).
- Document workflows, configurations, and campaign management practices.
Qualifications and Requirements :
Desirable Skills and Certifications :
Skills Required
Wcf Rest, Javascript, Sql
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Developer • Chennai