Product Marketing Intern

Internship Title : Product Marketing

Department : Product

Report to : Product Manager

Location : Bangalore

About Digital Green

Digital Green is a pioneer global not for profit organization, utilizing digital platforms and community-driven approaches to amplify the voices of smallholder farmers and improve their livelihoods. Our mission is to create a world where farmers use technology and data to build prosperous communities. By harnessing the power of technology, we facilitate knowledge sharing, capacity building, and market linkages, enabling farmers to adopt sustainable agricultural practices and increase their productivity and income.

We are dedicated to transforming the lives of under-served smallholder farmers worldwide through innovative technology solutions. Backed by leading philanthropic organizations such as the Bill & Melinda Gates Foundation (BMGF), Walmart Foundation, USAID, and UK Foreign, Commonwealth & Development Office (UKFCDO), we are committed to leveraging data and technology to empower smallholder farmers and strengthen agricultural extension systems.

Description

The Product Marketing Intern will support in design, implement, and maintain robust acquisition and user engagement strategies within the Farmerchat app. This role entails coordinating with product and program teams to develop and schedule high-impact campaigns (push notifications, in-app messages) and leveraging multimedia tools to boost user retention, foster active participation, and elevate the overall user experience. There will also be responsibility for managing content marketing via all social channels.

Goals

Actionable goals and potential outcomes outlined below :

• Set up weekly campaigns on Engagement tools weekly across 4 regions ( India, Kenya, Ethiopia and Nigeria) in 15+ languages
• Reduce campaign setup time by 50%
• Faster campaign review and edit cycles (a weekly basis)
• Support in setting up monthly contextual campaigns - to drive engagement
• Maintain an efficient campaign tracker for overall analysis

Objectives / Deliverables

Design & Content Creation (Core Requirement)

Brand Support

Preferred :

Expectations

The Intern will provide an update on a weekly basis during 1 : 1 sessions with the product team

Term

This engagement is expected to run for 3-6 months, with a possibility of an extension subject to performance and need.

Compensation and Application Process :

Digital Green is a great place to work and prides itself on a competitive and comprehensive compensation and benefits package. Digital Green is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. Please send your application along with an updated CV and a cover letter explaining your suitability for the position. All completed applications should be applied through https : / / digitalgreen.applytojob.com / apply / ZgCJTjdSTS / Product-Marketing-Intern

Join us at Digital Green and leverage your expertise in AI to transform agricultural practices and improve the livelihoods of smallholder farmers worldwide.

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Skills Required

Analytics, Canva, Figma, Illustrator, Photoshop