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Social Media Manager

Social Media Manager

hoichoiDelhi, India
2 days ago
Job description

About the Role :

We’re looking for a strategic and creative social media professional to lead the brand’s digital presence. The role focuses on strategy, planning, and performance insights — crafting platform-specific campaigns that drive engagement, storytelling, and audience growth.

Key Responsibilities :

  • Develop and execute social media strategies aligned with brand and business goals.
  • Plan and calendarize monthly / quarterly content with creative and marketing teams.
  • Analyze platform insights, audience trends, and performance data to optimize strategy.
  • Lead ideation for campaigns, brand moments, and collaborations.
  • Ensure consistent tone, messaging, and visual identity across all platforms.
  • Collaborate with performance marketing, PR, and design teams for integrated execution.
  • Monitor KPIs, generate insights, and recommend data-backed improvements.
  • Stay ahead of digital trends, new formats, and platform innovations.

Requirements :

  • 3–5+ years of experience in social media strategy or digital marketing.
  • Strong understanding of Facebook, Instagram, X, LinkedIn, YouTube, and emerging platforms.
  • Analytical, data-driven, and skilled in campaign planning.
  • Excellent communication, presentation, and project management skills.
  • Proficiency in Hindi is a must — strong command over both written and spoken Hindi.
  • This role would for hoichoi's new micro drama platform - Sooper | Short Dramas & Audio Series

    • Preferred :

  • Experience in the media, entertainment, or OTT industry.
  • Exposure to influencer strategy and content marketing.
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    Social Media Manager • Delhi, India

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