About the job
Position : SEO Executive
Location : Madurai, Tamilnadu, India (Onsite).
Experience : 2+ years.
About KoinBX
KoinBX is one of the leading FIU-registered centralized cryptocurrency exchange founded in India, operating successfully for over six years. We've grown steadily with a clear vision : to make crypto trading secure, simple, and accessible to users around the world.
Our platform supports a wide range of digital assets and is known for its strong security framework, intuitive user experience, and commitment to transparency. With a growing global user base, KoinBX is building a trusted ecosystem where traders and investors can confidently engage with the future of finance.
As we continue to lead the charge in the Web3 revolution, we'd love to have you on board! Join our team of passionate innovators who are pushing boundaries and shaping the future of Web3. Together, we'll simplify the complex, unlock the inaccessible, and turn the impossible into reality.
You'll be diving into these tasks :
SEO Strategy & Implementation
- Conduct comprehensive keyword research and analysis for cryptocurrency and fintech-related terms
- Optimize website content, meta tags, headers, and URLs for improved search engine rankings
- Develop and execute on-page and technical SEO strategies
- Monitor and analyze website performance using SEO tools like Google Analytics, Search Console, and SEMrush
- Create SEO-friendly content briefs and collaborate with content creators
Content Optimization
Optimize existing web pages and blog content for target keywordsEnsure content aligns with SEO best practices and user intentPerform competitor analysis to identify content gaps and opportunitiesSupport the creation of linkable assets and content marketing initiativesTechnical SEO
Conduct regular website audits to identify and resolve technical SEO issuesMonitor website speed, mobile-friendliness, and core web vitalsCollaborate with our technology team to implement technical SEO recommendationsEnsure proper implementation of schema markup and structured dataBring these HODL-worthy skills to the table :
Education & Experience
Bachelor&aposs degree in Marketing, Digital Marketing, Communications, or related fieldExcellent written and verbal communication skills in English3+ years of experience in SEO or digital marketingFresh graduates with relevant internship experience are welcome to applyGoogle Analytics or Google Ads certificationTechnical Skills
Basic understanding of SEO principles and best practicesFamiliarity with SEO tools (Google Analytics, Search Console, keyword research tools)Proficiency in Microsoft Excel / Google Sheets for data analysisReporting & Analysis
Generate monthly SEO performance reports with actionable insightsTrack keyword rankings, organic traffic, and conversion metricsIdentify trends and opportunities for continuous improvementPresent findings and recommendations to stakeholdersWhy Join KoinBX
Be part of India's rapidly growing blockchain technology company.Contribute to the evolution of the cryptocurrency industry.Develop customer-facing technology products for global users.Work in a performance-driven environment that values ownership and innovation.Gain exposure to cutting-edge technologies with a steep learning curve.Experience a meritocratic, transparent, and open work culture.High visibility in the global blockchain ecosystem.KoinBX Interview Process :
Initial Screening – Telephonic or In-Person Interview.Technical Assessment – Evaluating core competencies.Final Interview – With Department Head and key stakeholders.Perks & Benefits at KoinBX :
Exciting and challenging work environment.Opportunity to work with highly skilled professionals.Team events and celebrations.A dynamic and growth-oriented career path. Join us and be a part of the revolution in the cryptocurrency industry!Show more
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Skills Required
Keyword Research, google sheets , Google Analytics, Microsoft Excel, Content Optimization