Lead Generation Specialist

Role Overview

We’re seeking a

Business Development Representative (BDR)

with hands-on experience in

executing outbound campaigns, running ABM programs, and creating opportunities

for the sales team in the

APAC enterprise market .

This role is ideal for a driven professional who can leverage tools like

HubSpot, Apollo, LinkedIn Sales Navigator , and

ZoomInfo

to build and maintain a strong pipeline. You will collaborate closely with marketing and sales to run high-impact campaigns targeting CISOs, AppSec leaders, and security teams across Fortune 1000 companies.

The primary responsibility of this role is to turn strategic outbound efforts into booked meetings and qualified opportunities.

Key Responsibilities

Campaign Execution & ABM

• Plan, execute, and optimize targeted outbound campaigns for high-value APAC accounts.
• Personalize messaging and content for account clusters as part of ABM strategies.
• Collaborate with Product Marketing to align campaigns with Strobes’ offerings, including PTaaS, RBVM, and CTEM.

Outbound Prospecting

Opportunity Creation & Handoff

Performance Tracking & Optimization

Requirements

4-5 years of BDR / SDR experience in B2B SaaS or cybersecurity targeting APAC enterprise accounts.