Job Summary
We are seeking an experienced SEO / SMO Analyst with a passion for digital marketing to implement SEO and social media strategies for clients. The ideal candidate should have 4+ years of hands-on experience in keyword research, content optimization, analytics, and executing link-building campaigns. The role requires a strong analytical mindset, creativity, and the ability to manage multiple digital campaigns to drive performance.
Key Responsibilities
- Conduct keyword research in line with client business objectives
- Analyze and optimize website content and structure for SEO improvements
- Provide content development recommendations to support SEO goals
- Administer webmaster tools, sitemaps, and diagnostic programs across platforms
- Implement link-building strategies aligned with SEO targets
- Create and manage marketing content for social media distribution
- Develop and execute content strategies in social communities
- Stay updated on SEO, search engine, and social media trends
- Research and use social media tools to support client campaigns
- Monitor, analyze, and report on web analytics and SEO metrics
- Evaluate search performance across major search engines
- Collaborate with internal teams to deliver on client objectives
- Prepare weekly / monthly performance reports on campaigns
- Communicate timelines, developments, and campaign results effectively
Skills Required
Seo, Smo, Content Optimization, Link Building, Google Analytics, Social Media Marketing