Commercial Marketing Executive

Company Overview

Sri Sai Overseas Recruitments, established in 2019, is a prominent Manpower Recruitment & Consultancy Service provider. Managed by professionals with extensive experience in the oil and gas sector across Gulf countries, the company has expertise in recruiting for the Middle East, Europe, and beyond. Headquartered in Varodara, Sri Sai stands out for understanding client expectations during recruitment, delivering tailored recruitment solutions globally. Visit us at https://srisaioverseas.com/.

Job Overview

We are seeking a passionate Commercial Marketing Executive to join our team in Naroda. This junior-level position is full-time and demands a proactive approach to assist in building and promoting our brand's digital presence. The ideal candidate will engage in various digital marketing strategies aimed at enhancing visibility and attracting potential clients across our operational spectrum.

Qualifications and Skills

• A bachelors degree in marketing, business, or a related field is preferred to understand commercial marketing practices effectively.
• Proficiency in digital marketing, with capability in creating and executing comprehensive digital marketing strategies effectively.
• Demonstrated knowledge of Google Analytics to accurately track and analyze website traffic and marketing effectiveness.
• Experience with SEO optimization to enhance search engine rankings and drive organic web traffic sustainably.
• Ability to develop a content strategy that aligns with business objectives and effectively attracts and engages the target audience.
• Expertise in social media advertising to create and manage campaigns that raise brand awareness and drive web traffic.
• Proficiency with email marketing platforms to effectively create, send, and analyze email campaigns that build customer loyalty.
• Strong experience with PPC campaign management to maximize the ROI of pay-per-click advertising efforts efficiently.
• Adept at conducting market research to gather insights on industry trends and consumer preferences to inform marketing strategies.

Roles and Responsibilities

• Develop and implement digital marketing campaigns that align with our overall business goals and objectives.
• Create compelling content tailored to different platforms to attract and engage our target audience effectively.
• Monitor ongoing campaign spends against the budget, keeping accurate records and highlighting where variances occur.
• Conduct regular market research to stay informed about trends and consumer preferences to adjust strategies accordingly.
• Manage and analyze performance across various digital marketing channels and report on campaign performance.
• Collaborate with other teams to integrate marketing campaigns with promotions and enhance customer engagement.
• Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc.
• Develop strategies to improve sales and ensure marketing and advertising campaigns meet objectives effectively.