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Social Media & Digital Strategist

Social Media & Digital Strategist

ConfidentialMumbai, India
4 days ago
Job description

Job Title : Social Media & Digital Manager

Experience : 4–7 years

Location : Onsite (Full-time)

Industry Preference : Wellness, Nutrition, Lifestyle.

About the Role

We are seeking a passionate and strategic Social Media & Digital Manager to lead our brand's digital presence across platforms. The ideal candidate is a digital native with strong creative instincts, deep understanding of digital marketing trends, and proven experience in growing and engaging online communities — especially within the wellness, nutrition, or lifestyle space.

Key Responsibilities

  • Strategy & Planning : Develop and execute comprehensive social media and digital marketing strategies to enhance brand awareness, engagement, and conversions.
  • Content Creation : Oversee content ideation, production, and curation across all digital channels — ensuring brand voice consistency and high creative quality.
  • Campaign Management : Plan and manage paid and organic campaigns across social platforms, Google Ads, and email marketing.
  • Analytics & Insights : Track, analyze, and report on digital performance metrics to optimize strategies and deliver measurable results.
  • Community Management : Build and nurture online communities; engage with audiences in an authentic, timely, and brand-aligned manner.
  • Collaboration : Work closely with design, content, and brand teams to ensure seamless execution of campaigns and brand storytelling.
  • Trendspotting : Stay ahead of digital, influencer, and content trends in the wellness and lifestyle industries, applying insights proactively.

Qualifications & Skills

  • 4–7 years of proven experience in digital marketing and social media management.
  • Strong understanding of digital ecosystems — social media, SEO, SEM, email, and influencer marketing.
  • Hands-on experience with tools like Meta Ads Manager, Google Analytics, Canva, or similar.
  • Excellent communication, storytelling, and presentation skills.
  • Creative thinker with the ability to translate brand goals into engaging digital content.
  • Experience in the wellness, nutrition, or lifestyle domain is highly preferred.

    • What We Offer

  • A dynamic and creative work environment within a purpose-driven industry.
  • Opportunity to build and shape a growing brand's digital identity.
  • Competitive compensation and growth opportunities.

    • Interested candidate kindly share your CV on [HIDDEN TEXT]

    Skills Required

    Email Marketing, Canva, Digital Marketing, influencer marketing, Social Media Management, Google Analytics, Sem, Seo

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