Modlix is an AI-powered marketing operating system for SMBs, offering an all-in-one platform that integrates website creation, digital marketing, CRM, post-sales management, and analytics. We empower businesses to scale their digital presence under one unified system.
Key Responsibilities
Product Strategy & Discovery
- Own product vision, roadmap, and MVP definition.
- Conduct competitive research across major ad platforms.
- Identify user pain points and workflow simplification opportunities.
- Define target personas : SMBs, agencies, performance marketers.
AI-Driven Product Design
Identify meaningful AI use cases (campaign recommendations, budget optimization, forecasting, creative insights).Work with engineering / data teams to define feasible, high-impact AI features.Ensure AI outputs are clear, explainable, and actionable.Metrics & Validation
Define activation, engagement, and performance improvement metrics.Track AI effectiveness and advertiser outcomes.Use data to validate assumptions and shape iterations.Go-To-Market
Define GTM plan for MVP launch and early scale.Partner with marketing / sales on positioning and onboarding.Measure GTM success and optimize for adoption.Required Experience
4+ years of Product Management experience in SaaS.Proven history of launching MVPs end-to-end.Understanding of AI / ML concepts and applied AI use cases.Experience working with cross-functional engineering, design, and data teams.Strong analytical mindset and KPI-driven decision-making.Must Have
Experience in AdTech, MarTech, or analytics platforms.Exposure to campaign management or performance marketing teams.Familiarity with LLMs, recommendation systems, or predictive models.Startup / early-stage product experience.