Content Strategist

Role Overview

We're seeking a creative Content Strategist to shape compelling narratives that win luxury brand partnerships. You'll craft pitch decks, marketing collaterals, and customized pitches for airlines, hotels, and high-end brands, mastering the nuances of luxury vocabulary and premium storytelling. Stay ahead of market trends to position us as the go-to partner in the luxury amenity industry.

Key Responsibilities

• Develop strategic narratives for pitch decks, sales presentations, and proposals targeting luxury brands, airlines, and hotels.
• Create strategic decks with relevant market and customer
• Write and refine content for marketing collaterals, including emails, brochures, social media, PR articles, and website copy.
• Research target brands (e.g., skincare, fragrance houses) to inform customized pitches, uncovering trends, demographics, and collaboration opportunities.
• Strategize tailored pitches that adapt to luxury nuances, vocabulary, cultural motifs, and premium traveler insights.
• Monitor luxury travel market trends (e.g., wellness, sustainable materials) and synthesize into actionable content strategies.
• Collaborate with sales, product, and design teams to ensure brand-aligned
• messaging.

Requirements

• 3-4 years in content strategy, luxury branding, or marketing (travel/hospitality experience a plus).
• Exceptional English writing skills: flawless grammar, rich vocabulary, and mastery of premium storytelling tones.
• Deep understanding of luxury world nuances e.g., aspirational phrasing, sensory descriptions, and cultural adaptations.
• Proficiency in advanced content tools: AI writers (e.g., Jasper, Copy.ai), Grammarly Pro, SEO tools (Ahrefs, SEMrush), and analytics (Google Analytics, Hotjar).
• Strong research skills for brand analysis and trend tracking
• Bachelor's in Marketing, Communications, English, or related field.

Skills Required
Jasper, Google Analytics