AI Growth Strategist (Marketing & Creative)

The Opportunity

Most wellness apps are glorified sleep aids or "woo-woo" marketplaces. We are building Rasa : A "Personalized Spirituality Operating System" for the modern, skeptical, and burned-out generation.

We are unbundling faith into micro-practices - distilling the "essence" (Rasa) of ancient wisdom into 60-second tools for grounding and clarity.

I am a technical founder (IIT Delhi, Ex-Goldman, 2x Exits) fully funding the runway. I have built the product engine. Now, I need a builder to own the growth engine.

We love people who’ve built things on their own—ex-founders, dropshippers, affiliate marketers, or anyone who has run performance-heavy growth in a small team . Maybe you’ve launched a store from scratch, scaled a niche content site, grown a D2C brand, or owned an ad account end-to-end. You understand scrappiness, tight budgets, and the pain of squeezing margins out of physical products or complex funnels.

Rasa is the next step :

a chance to apply that same builder energy to a product that sits at the intersection of well-being, psychology, and modern spirituality. Instead of fighting for attention in saturated niches, you get to help define an entirely new category — a 60-second ritual app designed for people who don’t vibe with traditional wellness.

If you’ve been wanting to work on something with meaning, autonomy, and creative freedom, this is exactly that.

The Role

This is not a "marketing manager" role. This is "Here is a budget, here is a CAC target - go scale."

You will use AI as your leverage to do the work of a 5-person creative team. You will optimize the funnel from the first impression on TikTok to the final subscription purchase.

What you will actually do :

• Run the Ad Account Like You Own It : You aren't just spending budget; you are investing it. You will manage paid user acquisition (Meta, TikTok, Google) with a relentless focus on ROAS and CPA.
• Be the AI Creative Studio : You don't wait for designers. You use Midjourney, Runway, ElevenLabs, and ChatGPT to churn out 20+ ad variations a week. You test hooks, angles, and formats faster than the algorithm can adapt.
• Funnel Psychology : You know that the ad is just the start. You will optimize the landing pages, the onboarding quiz, and the paywall offering to maximize the Install ->

Trial ->

Sub conversion rate.

Who You Are

Why Join?