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Head of Design – Clean Beauty Brand- Upto 24 LPA

Head of Design – Clean Beauty Brand- Upto 24 LPA

Talentiservellore, tamil nadu, in
4 days ago
Job description

We’re looking for a Head of Design to own the brand’s visual and creative identity — translating strategy into design systems, campaigns, packaging, and digital experiences that are cohesive, high-performing, and built for scale.

You’ll lead and mentor the design team, work closely with Marketing & Growth leadership, and ensure every creative output — from Instagram posts to packaging to UI — ladders back to brand and business goals.

Key Responsibilities

1. Brand Stewardship & Visual Identity

  • Guard and evolve brand guidelines for aesthetic consistency, accessibility, and relevance.
  • Create scalable visual systems across digital, packaging, and retail.
  • Collaborate with marketing and content to maintain a clear communication hierarchy across all creatives.

2. Design Leadership & Team Management

  • Lead and mentor designers, editors, and future hires; foster ownership, speed, and quality.
  • Build workflows for efficient asset production without compromising creativity.
  • Balance creative exploration with structured delegation and review systems.

    • 3. Marketing & Performance Design

  • Translate marketing objectives (TOFU / MOFU / BOFU) into distinct design directions for each stage of the funnel.
  • Build templates and systems for social, ads, website, and CRM assets to ensure consistency at scale.
  • Partner with Marketing to ensure design drives measurable outcomes — CTR, engagement, conversion.

    • 4. Product, Packaging & UX

  • Lead design for new product packaging and rebranding initiatives.
  • Ensure packaging communicates both brand identity and functional clarity.
  • Oversee UI / UX for website and digital experiences in collaboration with developers.

    • 5. Strategic Collaboration

  • Act as the creative bridge between marketing, product, and consumer insight.
  • Present design concepts with rationale linking aesthetic decisions to consumer behaviour and brand KPIs.
  • Stay ahead of design, sustainability, and beauty-industry trends to keep the brand relevant.

    • First 12-Month Outcomes

  • A clearly documented and enforced brand design system.
  • Streamlined asset creation with ≥25% faster turnaround time.
  • Improved communication clarity across ads, social, and website.
  • At least one successful packaging redesign or refresh delivered end-to-end.
  • Strong team rhythm with clear briefs, faster reviews, and minimal rework.

    • Ideal Profile

  • 8+ years of design experience, including 3+ years leading teams.
  • Strong background in graphic design; proficient in Adobe CC / Figma / motion tools.
  • Proven experience in branding, packaging, and digital design for consumer brands (beauty / FMCG / D2C preferred).
  • Understanding of UI / UX principles and user journey mapping.
  • Creative strategist with business empathy — able to translate data and intent into design logic.
  • Thrives in fast-paced, high-ownership, founder-led environments.

    • Why This Role

  • Shape the next evolution of a pioneering clean-beauty brand.
  • Lead a talented design team and own end-to-end brand expression.
  • Build a design culture that’s aesthetic, analytical, and agile.
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    Head Of Design • vellore, tamil nadu, in

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