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Executive Director of Marketing and Partnerships

Executive Director of Marketing and Partnerships

beBeeManagementGreater Kailash, Haryana, India
3 days ago
Job description

Job Title : General Manager

A highly accomplished and visionary leader is required to spearhead our marketing and media partnerships division.

This role will focus on managing brand collaborations, executing strategic marketing campaigns, creating engaging content, organizing events, and handling performance marketing for external clients.

  • Manage brand partnerships and sponsorships across multiple gym networks.
  • Develop and execute comprehensive marketing strategies for fitness and wellness brands.
  • Create compelling content and manage influencer relationships.
  • Organize high-profile events and community activations.
  • Handle performance marketing for key external clients.

Key Responsibilities :

  • Lead the growth and expansion of our marketing and media partnerships division.
  • Develop and execute a growth strategy across all revenue streams.
  • Acquire and manage premium brand partnership clients and retainer accounts.
  • Design and optimize pricing models and service packages.
  • Own profit and loss responsibility for the vertical with margin accountability.

    • Team Leadership :

  • Build and lead a team of 10-15 professionals across sales, creative, account management, and events.
  • Establish clear performance metrics and incentive structures.
  • Develop processes for client servicing, content production, and campaign execution.
  • Foster a high-performance culture aligned with company values.

    • Client Management :

  • Develop strong relationships with CMOs and brand heads in the fitness / wellness ecosystem.
  • Lead pitch development and contract negotiations for key accounts.
  • Ensure exceptional client satisfaction and retention.
  • Identify new business opportunities and revenue streams.

    • Operations & Strategy :

  • Design operational processes and SOPs for scalable delivery.
  • Integrate marketing activities with other business units.
  • Leverage existing relationships and member base for unique value propositions.
  • Report on performance, forecasts, and strategic initiatives to leadership.
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    Director Of Marketing • Greater Kailash, Haryana, India