Influencer Marketing Executive

Company Description

South Artists Network is a Celebrity & Influencer management agency specializing in end-to-end brand campaigns across social media platforms. We also produce TVCs, DVCs, and handle movie marketing initiatives. With a diverse talent pool of over 50 individuals, including actors, musicians, dancers, and entertainment influencers, we represent talents from all five South Indian states. Our expertise lies in connecting brands with the right influencers to maximize impact and engagement.

Role Description

This is a full-time hybrid role for an Influencer Marketing Executive. The position is based in Chennai, with some flexibility for remote work. Responsibilities include identifying and collaborating with influencers, planning and executing marketing campaigns, conducting market research, and maintaining strong communication with both clients and talents to ensure successful outcomes. The role also involves contributing to sales and marketing strategies to enhance overall business growth.

Qualifications

• Strong skills in Market Planning and Market Research to identify trends and drive campaign strategies.
• Excellent Communication skills to effectively liaise with influencers, clients, and team members.
• Proficiency in Sales and Marketing tactics to optimize campaign performance and expand client outreach.
• Ability to manage multiple projects efficiently and meet deadlines.
• Knowledge of the entertainment and influencer landscape, particularly in South India, is advantageous.
• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Experience in influencer marketing or brand campaign management is preferred.

Skills Required

Market Research, Market Planning