Telling Compelling Stories

Content Writer

The role involves researching and crafting engaging content that resonates with parents. The ideal candidate is passionate about storytelling, driven by a desire to make a meaningful impact.

• Develop high-quality content for blogs, websites, and marketing materials, ensuring consistency in tone and style.
• Identify opportunities to create new content formats and collaborate with the growth team to implement these ideas.
• Update existing content to ensure it remains relevant to current audiences and aligns with business objectives.
• Work closely with the marketing team to develop content packages for new product releases and major occasions.
• Monitor U.S. search trends to inform content strategies and maintain a competitive edge through SEO best practices.