Officer- Marketing Finance Support

Roles & Responsibilities :

• Develop and maintain financial models to support marketing budgets and forecasts
• Conduct variance analysis between actuals and forecasts / budgets.
• Track and manage marketing expenditures to ensure alignment with the approved budget.
• Monitor and report on the return on investment (ROI) of marketing campaigns.
• Collaborate with the marketing team to optimize spending and identify cost-saving opportunities.
• Analyze financial performance of marketing activities and campaigns.
• Ensuring POs are issued to the vendors on time to avoid any issues related to activation of brand media campaigns
• Ensuring GRN, Invoice Booking is done on time, to avoid loss of GST Input Credit resolve all GST and TDS related issues with the vendor as when they come.
• To be able to anaylse the ledger / statement of accounts to understand the status quo of payment and outstanding related to marketing vendors
• Assist in evaluating the financial impact of new marketing initiatives, partnerships, and business opportunities

Skills Required

maintain financial models, Conduct variance analysis, manage marketing expenditures, Analyze financial performance, Ensuring GRN, Invoice Booking