Ecommerce Manager

Key Responsibilities

• Business Strategy & Growth

○ Develop and execute growth strategies to expand market share.

○ Identify and pursue new business opportunities, alliances, and distribution

partnerships across India and global markets.

○ Build data-driven strategies for profitability and sustainable growth.

○ Oversee new product development from concept to commercialization.

○ Lead the full product lifecycle - ideation, sourcing, design, branding, pricing &

launch.

○ Collaborate with manufacturing partners to ensure quality, safety, and

innovation.

○ Conduct market and competitor analysis to identify trends and technologies.

○ Use analytics to track performance, consumer behavior, and marketing

impact.

○ Guide pricing, assortment, and inventory planning through data insights.

○ Establish feedback systems from customer insights to refine strategies.

○ Oversee sales across D2C platforms, marketplaces, and retail channels.

○ Lead website strategy, user experience, and digital customer journeys.

○ Optimize marketing funnels and conversion metrics with marketing teams.

○ Ensure consistent brand, pricing, and service standards across channels.

○ Supervise logistics, warehousing, and customer service for seamless

operations.

○ Responsible for managing and increasing the sales through Institutional

Customers (B2B).

○ Maintain brand consistency, tone, packaging standards, and design guidelines

across platforms.

○ Build a loyal community through engagement and advocacy programs.

○ Lead and mentor cross-functional teams across business development,

operations, marketing, and logistics.

○ Collaborate with the leadership team to align the Company's strategy with

group goals.

○ Foster a culture of performance, accountability, and continuous

improvement.

○ Forge partnerships with relevant brands, distributors, and international

suppliers.

○ Collaborate with communities, clinics, and influencers for advocacy.

○ Negotiate and manage contracts, vendor relations, and strategic alliances.

Qualifications & Experience

management (preferably in pet care, beauty wellness, consumer tech, or

D2C / e-commerce).