Search Engine Optimization Specialist

About Namshi Namshi is the Middle East’s leading online fashion and lifestyle destination. With a passion for style, creativity, and technology, we deliver trend-forward experiences to millions of customers across the region. We’re looking for an SEO Manager to lead our organic growth efforts and take Namshi’s search visibility to the next level.

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Role Overview

As Namshi’s SEO Manager, you’ll own and execute the organic search strategy across all fashion and lifestyle categories. You will combine strong technical SEO skills, a deep understanding of content and consumer intent, and the ability to collaborate cross-functionally with marketing, product, and tech teams.

Key Responsibilities

Develop and execute a comprehensive SEO strategy aligned with Namshi’s business goals and growth targets.

Conduct keyword research , competitive analysis, and content gap audits to identify opportunities for organic visibility and traffic growth.

Partner with content, merchandising, and brand teams to ensure SEO best practices are integrated into all campaigns and product launches.

Drive on-page optimization (meta tags, internal linking, structured data, site architecture).

Collaborate with developers to ensure technical SEO health (crawlability, Core Web Vitals, mobile performance, indexation).

Manage SEO tools and reporting , including Google Search Console, GA4, SEMrush / Ahrefs, Screaming Frog, etc.

Monitor algorithm updates and industry trends to proactively adapt strategies.

Report on organic performance, ROI, and actionable insights to senior stakeholders.

Support international SEO and multilingual site optimization where applicable.

Qualifications

3+ years of hands-on SEO experience (preferably in e-commerce or large-scale websites).

Strong understanding of technical SEO , content strategy , and search intent .

Proven record of delivering measurable organic growth.

Experience working closely with developers, UX, and marketing teams .

Proficiency with SEO tools : Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, and similar.

Strong analytical skills and ability to translate data into actionable insights.

Excellent communication skills and attention to detail.

Passion for fashion, lifestyle, and digital growth .

Why Join Namshi?

Be part of a leading regional fashion brand shaping digital commerce in the Middle East.

Work in a fast-paced, innovative environment that blends creativity, technology, and fashion .

Competitive salary and benefits package.

Opportunity to make a direct impact on one of the region’s most recognized online platforms.