Manager - Marketing Operations

Help build a strong data-driven marketing culture - marketing by the numbers - to deliver on business and marketing growth targets.

• Design and own the marketing performance dashboards for marketing teams to deliver measurable and repeatable marketing programs. Compile and publish marketing performance dashboard, including insights and actions and high-quality commentary on a weekly, monthly, quarterly (QBRs) and annual basis.
• Design and implement the optimal marketing technology stack, including tools for CRM, marketing automation, ABM, etc. Constantly scan the marketing technology landscape to ensure best-in-class marketing tech stack for Glance . Optimize usage of the tech stack working with marketing teams and vendors.
• Design and implement marketing processes , including demand generation / lead generation processes. Coordinate with Marketing / Sales / BD to implement and optimize steps like lead scoring, routing, etc.
• Work with marketing teams to optimize conversions, marketing funnels, landing pages, etc.
• Generalize learnings on an ongoing basis into a framework and best-practices for marketing ops.

What is expected out of you

Role :   Marketing Manager

Industry Type :   Advertising & Marketing

Department :   Marketing & Communication

Employment Type :   Full Time, Permanent

Role Category :   Marketing

Education

UG :   Any Graduate

PG :   Any Postgraduate

Skills Required

Forecasting, Data Analysis, Mysql, Project Management, Marketing Operations, Strategic Planning, Marketing Automation, Crm, Analytics