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Ecommerce Manager
CIEL HRIndia16 days ago
Job descriptionOwn and scale our Shopify storefront performance : CRO, UX, mobile speed, conversion. Define and implement ecommerce growth strategy across organic, paid, CRM, and referrals. Oversee and continuously improve tracking stack : GA4, GTM, Meta Pixel, CAPI. Drive analytics reporting and dashboards (Zoho, Looker Studio, or similar). Lead the optimization of product pages, homepage, navigation, and checkout flows. Manage the Shopify app stack (e.g., AfterSell, Klaviyo, reviews, subscriptions). Run structured A / B testing, multivariate testing, and usability audits. Collaborate with our developer (Liquid expert) on theme speed, schema, and SEO markup. Align content, keywords, and SEO best practices across collections and PDPs. Maintain feed integrity for Google Merchant Center, Meta Catalog, and email integrations. Ensure compliance with privacy laws (GDPR / CCPA) and cookie management. Lead conversion rate optimization : from cart logic to post-purchase flows. Monitor bounce rate, session time, and product engagement. Own and improve product catalog : tags, variants, meta fields, SEO titles / descriptions. Champion agile workflows using Zoho Projects (optionally JIRA). Uplift in conversion rate, mobile performance, and SEO rankings Reduction in cart abandonment and bounce rates Growth in AOV and repeat purchase rate Tracking accuracy and data completeness On-time sprint execution and task delivery ∙ Qualifications & Skills ∙ Proven experience managing Shopify ∙ Strong execution mindset — hands-on, proactive, and highly accountable ∙ Ability to think in systems — you spot inefficiencies and build processes to solve them ∙ Deep understanding of UX, SEO, product presentation, and CRO in an e- commerce context ∙ High sensitivity to brand tone, visual identity, and luxury customer expectations ∙ Strong written communication and content judgment, especially for product storytelling ∙ Comfortable using tools like Google Analytics, Shopify Reports, and AI assistants (e.g., ChatGPT) ∙ Experience managing freelancers or junior team members and working cross- functionally ∙ Independent, organized, and process-driven — able to take ownership and deliver without micromanagement
Role - E-Commerce Manager
About the Company
- It is a French based luxury decorative hardware and home décor Design Studio serving discerning interiors across the USA and Europe.
Key Responsibilities ∙ Manage and optimize product listings across Shopify, Etsy, 1stDibs, and Amazon (titles, images, tags, inventory) ∙ Improve UX / UI on Shopify with a mobile-first approach and performance-focused updates ∙ Ensure daily marketplace activity to boost algorithm ranking and visibility ∙ Conduct SEO audits, A / B testing, and implement CRO strategies for listings ∙ Maintain consistent, brand-aligned product content and visuals ∙ Coordinate creation and upload of optimized product images ∙ Sync inventory and shipping details across all platforms; flag discrepancies ∙ Monitor returns, delivery timelines, and customer communication quality ∙ Track reviews, resolve escalations, and apply customer feedback ∙ Use templates or AI tools (e.g., ChatGPT) for efficient and premium responses ∙ Oversee freelancers and junior support for listing, formatting, and backend updates ∙ Follow through on directives from founders and brand managers ∙ Track key KPIs (AOV, CAC, CR, bounce rates, inventory health) weekly ∙ Generate actionable reports from Shopify, Google Analytics, and marketplaces ∙ Align updates and campaigns with marketing and content teams.
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Manager Ecommerce • India
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