Influencer Marketing Manager

Position : Influencer Marketing Manager

Location : India (Remote)

Employment Type : Full Time

Schedule : Monday to Friday, Day Shift

Company Description

Scry AI is a research-led enterprise AI company that builds intelligent platforms for BFSI, insurance, logistics, and industrial enterprises to drive efficiency, insight, and compliance. Our solutions include Auriga for conversational AI, Collatio for document intelligence, and Concentio for cognitive IoT and operational intelligence. We help enterprises automate complex workflows, monitor field operations, and extract real-time insights from structured and unstructured data.

We are looking for an Influencer Marketing Manager to build and scale our creator, KOL, and expert partnerships across LinkedIn, YouTube, podcasts, and niche communities to amplify Scry AI’s brand and drive qualified awareness and demand.

Role Overview

As an Influencer Marketing Manager, you will own the strategy, relationships, and execution of influencer and expert-led campaigns for Scry AI. You will work closely with marketing, product, and leadership to identify the right creators, subject matter experts, and communities in AI, data, BFSI, and enterprise technology. Your work will include designing campaigns, securing collaborations, co-creating content, and measuring the impact on reach, engagement, and pipeline influence.

Key Responsibilities

Influencer Strategy and Planning

• Develop and execute an end-to-end influencer marketing strategy aligned with Scry AI’s brand, products, and GTM priorities
• Identify key creator segments : AI / ML practitioners, data leaders, BFSI experts, SaaS / RevOps voices, and niche industry influencers
• Map influencers to specific campaign goals (awareness, lead gen, webinar signups, events, product launches)

Influencer Identification and Relationship Management

Campaign Execution and Content Collaboration

Community and Event Amplification

Analytics, Reporting, and Optimization

Required Qualifications and Skills

Our Ideal Candidate

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