SEO Executive

Job Description

We are looking for an SEO executive to join our digital marketing team. This role offers the opportunity to work on diverse projects and contribute to the success of our client's online presence. The ideal candidate should have a strong foundation in SEO principles and techniques, combined with a passion for research, technical analysis, and continuous learning.

Pay Scale

Our budget range for the role is Upto INR 50,000 per month.

Location

This is a full-time, on-site opportunity. Our office is located at Churchgate, Mumbai.

Roles and Responsibilities

Conduct keyword research and analysis to identify valuable target terms and opportunities for organic traffic growth

Perform technical SEO audits to identify issues and opportunities for improvement, including crawling errors, and site speed optimization

Implement on-page optimization strategies, including optimising meta tags, image alt text, header elements, and other on-page elements to improve search engine visibility and user experience

Assist in off-page optimization efforts, including link building, directory submissions, and other outreach activities to enhance website authority and domain relevance. Optimize copy and landing pages for search engine marketing

Perform ongoing keyword discovery, expansion, and optimization. Research and implement search engine optimization recommendations and also analyse competitor advertising links

Develop and implement a link-building strategy. Work with the development team to ensure SEO best practices are properly implemented on newly developed code

Requirements

1+ years of experience in SEO

Bachelor's degree in Marketing, Communication, Digital Marketing, or a related field

Familiarity with keyword research tools, SEO analytics platforms, and webmaster tools (SEMrush, Google Analytics, Google Search Console, Asherf, Google Keyword Planner, Screaming frog)

Excellent research skills and the ability to analyse data to identify trends, opportunities, and areas for improvement

Referred by someone who has previously engaged with The Works as either a team - member or business partner

If you are a motivated individual with a passion for SEO and a desire to grow your career in digital marketing, we want to hear from you!

Benefits

• Complete your 8.5 hours at your convenience
• Paid Menstrual Leave - We provide paid leave during menstrual cycles, ensuring your health and comfort are prioritised when it's needed most.
• Overtime Pay - For any additional hours worked, you will receive overtime pay, recognising and fairly compensating your efforts beyond standard working hours
• Paid Learning Budget - Whether it's a course or certification that aligns with your field, we offer a paid learning budget to support your continuous growth
• Vipassana Leave - Mental well-being is essential. We offer a dedicated time off for Vipassana

Requirements

Client communication, internal coordination, social media management, content calendar, content strategy, copywriting