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Area Business Development Manager
Area Business Development ManagerIconic Fashion India • Ahmedabad, Republic Of India, IN
Area Business Development Manager

Area Business Development Manager

Iconic Fashion India • Ahmedabad, Republic Of India, IN
9 hours ago
Job description

Key Responsibilities :

Sales & Business Performance

  • Achieve sales targets and KPIs across all SIS locations in the assigned area.
  • Analyze store performance and implement business plans to improve sales conversion and productivity.
  • Monitor inventory levels and coordinate with the merchandising team to ensure optimal stock availability.
  • Track competitor activities and share actionable insights.

Operational Excellence

  • Ensure each SIS follows brand and operational standards as per company guidelines.
  • Conduct regular store visits and audits to monitor compliance, store hygiene, and VM standards.
  • Ensure timely execution of promotions, new launches, and marketing campaigns.
  • People Management

  • Manage, motivate, and develop store teams to achieve performance goals.
  • Ensure the SIS team adheres to grooming, discipline, and brand behaviour standards.
  • Identify training needs and work with HR / training teams to build staff capabilities.
  • Monitor attendance, productivity, and attrition and take corrective measures when needed.
  • Key Performance Indicators (KPIs)

  • Achievement of sales targets and profitability.
  • Compliance with VM and operational standards.
  • Staff performance and attrition rate.
  • Customer experience and partner feedback.

    Audit and SOP compliance scores

    Qualifications & Experience

  • Graduate / Postgraduate in Business, Sales, or related field.
  • 3–6 years of experience in retail sales / SIS / area management roles.
  • Experience managing multiple stores or territories will be an advantage.
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    Area Manager • Ahmedabad, Republic Of India, IN

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