Growth Marketing Manager

App Marketing Manager (Collect by Jodo)

Location : Bangalore (In-Office)

Type : Full-time

Team : Marketing

About Collect

Collect is India’s simplest and most powerful payment collection app for MSME owners. From managing dues to collecting payments instantly, Collect helps small businesses stay organized, get paid faster, and grow without stress.

We’re building a category-defining product for India’s 64M MSMEs—an app that feels modern, intuitive, and reliable. With rapid adoption across early cohorts and ambitious growth goals, we are now assembling a lean, high-ownership marketing team to take Collect to the next stage.

If you want to work on a product that genuinely improves the lives of millions of business owners—and you love building growth engines from scratch—this is for you.

About the Role

We are looking for a talented App Marketing Manager to own and accelerate our acquisition and retention efforts across paid, organic, and lifecycle channels. This is a high-ownership role responsible for scaling user growth through Meta and Google campaigns, driving organic presence on Instagram, building a strong in-app journey, and crafting automated retention systems using push + WhatsApp.

You’ll work across performance, content, analytics, funnels, ASO, and lifecycle messaging. You’ll experiment constantly, validate hypotheses quickly, and collaborate closely with design, product, and leadership.

If you’re scrappy, data-driven, creative, and excited by fast-paced GTM execution, you’ll feel at home here.

Key Responsibilities

Performance Marketing (Acquisition)

• Own Meta and Google App Campaigns end-to-end — planning, launching, optimizing.
• Maintain CAC targets while scaling installs and first-action conversions.
• Drive creative testing : scripts, briefs, iterations, versioning.
• Work closely with design / video teams for ad creative development.
• Build weekly reporting dashboards, funnels, and growth insights.

Organic Marketing

Hygiene & ASO

Retention & Lifecycle

Cross-functional Collaboration

Qualifications

Why Join Collect?