Market Research AnalystConfidential • Chandigarh
Market Research Analyst
Confidential • Chandigarh
28 days ago
Job descriptionAnalyze and interpret data to identify patterns, trends, and insights that can inform business decisions. Use statistical tools and techniques to extract meaningful information from data sets. Develop and maintain databases and data collection systems to support ongoing market research efforts. Ensure data is accurate, up-to-date, and accessible for analysis. Prepare detailed reports and presentations to communicate research findings to stakeholders, including senior management, marketing teams, and product development teams. Present actionable insights in a clear and concise manner. Identify opportunities and recommend strategies to increase market share, revenue, and overall business growth based on research findings. Provide data-driven recommendations for business strategies and market positioning. Collaborate with marketing, sales, and product development teams to develop and implement business strategies based on research insights. Ensure alignment between departments to drive company goals forward. Monitor and report on industry trends, developments, and changes that may impact the business or market conditions. Provide regular updates on shifts in market dynamics and competitive landscape. Bachelor's degree in Market Research, Business, Economics, or a related field. Proven experience in market research or a similar analytical role. Strong analytical skills with the ability to interpret and analyze large sets of data. Experience with data analysis tools (e.g., Excel, SPSS, Google Analytics) and research methodologies. Excellent written and verbal communication skills, with the ability to present data and insights effectively. Strong attention to detail and organizational skills. Ability to work collaboratively across multiple teams and departments.
Key Responsibilities :
Market Research :
- Conduct in-depth market research to gather data on competitors, consumer behavior, and industry trends.
- Utilize various research methods (e.g., surveys, focus groups, secondary research) to collect relevant data.
Data Analysis :
Database Management :
Report Preparation and Presentation :
Strategy Recommendations :
Cross-Functional Collaboration :
Industry Monitoring :
Qualifications :
Skills Required
Excel, Spss, Google Analytics, Market Research, Data Analysis, Database Management
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Research Analyst • Chandigarh
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