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Sterling Hospital - Chief Growth Officer

Sterling Hospital - Chief Growth Officer

Sterling HospitalsGujarat, India
30+ days ago
Job description

Key Responsibility

Sales Strategy & Execution :

  • Develop and implement a zonal sales strategy aligned with the hospital's overall business objectives.
  • Drive revenue growth through effective management of Doctor's Relations, Corporate Relations, Insurance & TPA Relations, and New Business Development.
  • Monitor and analyze sales performance, market trends, and competitor activities to identify opportunities and challenges.

Doctor Recruitment :

  • Develop and implement a comprehensive doctor recruitment strategy, focusing on attracting and retaining top talent across all specialties.
  • Build and maintain strong relationships with leading medical professionals in the region.
  • Negotiate and finalize employment contracts with doctors, ensuring mutually beneficial agreements.
  • Oversee the onboarding and orientation of new doctors.

    • Doctor Engagement :

  • Develop and implement programs to enhance doctor satisfaction and engagement.
  • Foster a collaborative and supportive environment for all medical professionals.
  • Regularly gather feedback from doctors and address their concerns.

    • Sales Channel Management (Trade, TPA, Corporate, Others) :

  • Oversee the management of key referral channels, including corporate clients, TPAs (Third-Party Administrators), and visiting consultant networks.
  • Develop and maintain strong relationships with key stakeholders in the healthcare ecosystem.
  • Negotiate and finalize contracts with corporate clients and TPAs.
  • Monitor and analyze key performance indicators (KPIs) related to trade partnerships.

    • Branding & Digital Marketing :

  • Lead and oversee the hospital's branding and marketing efforts.
  • Develop and implement innovative digital marketing strategies to enhance brand visibility and attract new patients.
  • Manage the hospital's social media presence and online reputation.
  • Collaborate with the marketing and communications team to develop and execute integrated marketing campaigns.

    • Community Connect & Engagement

  • Design and implement community outreach programs that align with the hospital's mission and values.
  • Organize health camps, awareness programs, and other community engagement activities to build trust and loyalty.
  • Collaborate with local organizations, NGOs, and government bodies to address public health needs and create a positive impact.

    • Business Development :

  • Identify and pursue new business opportunities for the hospital network.
  • Conduct market research and competitive analysis to identify growth areas.
  • Develop and implement strategies to expand the hospital's service offerings and geographic reach.
  • Explore opportunities for strategic partnerships and collaborations with other healthcare providers.

    • Team Leadership :

  • Lead and mentor a team of business development professionals.
  • Set clear goals and objectives for the team and monitor progress.
  • Foster a high-performance culture within the team.

    • The Management reserves the right to change the required Job Description, KRA and KPIs considering prevailing business requirements with proper communication to the incumbent.

    ref : iimjobs.com)

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    Chief Growth Officer • Gujarat, India

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